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Kai Ochsen

Kai Ochsen (128)

This site is a bit of a mix, you’ll find opinions, personal projects, and things I’m working on (or I'm thinking to carry out). Whether it’s a crazy idea, a logo design I actually like, or a melody that got stuck in my head, it all ends up here. 

Yes, I’m an introverted tech nerd with a soft spot for programming, robotics, 3D printing, messy sketches, and loud music. I spend most of my time exploring the weird overlap between coding, design, and creativity, building stuff, breaking stuff, and occasionally making it all work again. I’m especially into understand machines and people, but I’ve also got a thing for drawing, composing moody tracks, and killing some demons in DOOM way more than I probably should.

This site is a bit of a mix, you’ll find opinions, personal projects, and things I’m working on (or I'm thinking to carry out). Whether it’s a crazy idea, a logo design I actually like, or a melody that got stuck in my head, it all ends up here.

Precarity as a business model: the true cost of the gig economy

In the glowing narrative of modern capitalism, the entrepreneur who "disrupts" markets and builds multi-billion-dollar platforms is glorified. Their products promise efficiency, freedom, and access, a new economy built on demand and technology. But behind the sheen of innovation…

The great advertising con: selling illusions to corporations

They walk into the room with the confidence of revolutionaries and the vocabulary of half-read philosophers. They talk about “sentiment” , “brand love” and “immersive storytelling experiences” as if they were curing cancer, not pitching a deodorant ad. Welcome to…

The LEGO empire: innovation, monopoly, and the price of control

LEGO is synonymous with creativity, learning, and engineering. For millions of children, educators, and hobbyists, it's more than just a toy, it's a gateway to STEM, problem-solving, and imagination. But behind the cheerful colors and modular bricks lies a far more…